Modernizing E-Commerce: Freshpair's Migration to Shopify
E-COMMERCE
How Montrose helped with the E-Commerce migration
We migrated Freshpair’s online shop from a custom PHP web application to Shopify, ensuring real-time synchronization and seamless product management. Overcoming Shopify's product variant limitations, we implemented an automatic product splitting algorithm, enabling a smooth transition with minimal downtime.
Project team
3 Developers
1 QA Tester
1 Project Manager
Tech stack
PHP
MySQL
Shopify
Region
United States of America
timeline
2016
Region
United States of America
timeline
2016
About Freshpair
Freshpair is a prominent online retailer specializing in men’s underwear and women’s intimate apparel. The company’s journey began in 2000 from a one-bedroom apartment, where it initially offered a unique underwear delivery service to students at the University of Maryland. Through dedication and innovative strategies, Freshpair quickly expanded its reach and evolved into a leading online destination for intimate apparel, setting new standards in the industry.
100+
best brands
in the store's offer
Hot 100 list
Freshpair made the Hot 100 list
by Internet Retailer
86
countries Freshpair
ships to
Implementation process
Data Preparation and Migration
Real-Time Synchronization
Final Switch and Testing
Summary
The Freshpair migration project was delivered on time and within budget, achieving a highly successful outcome.
The company used a custom PHP application for their online shop, which was cumbersome and hard to maintain.
Migrating to Shopify streamlined operations with real-time data synchronization and minimal downtime, improving efficiency and user experience.
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